'Intermountain Financial Group Interview'

Intermountain Financial Group Interview

By Interviewer at 12/12/08 12:12

Name of your website?

Intermountain Financial Group

Your name?

Alex Sutter

Your Location (city, etc)

Shoshone and Jerome Idaho

Give a brief description of your business:

We are an independent insurance agency. We are locally owned and operated. We offer all lines of insurance including auto, home, life and health.

What inspired you to launch your own website?

Give Idaho residents other options for insurance and Real Estate.

When did you launch your first website, and what was it?

This site was launched 6/08. We have been in Business for over 6 years.

How did you decide on a name for your website?

Initials of our business.

What makes your website different from other, similar offerings?

We believe in personal service. You will get a personal phone call from us when you request information about insurance. We belive this is the best way to take care of the many options of insurance. We are experts in insurance and can help you with the different coverages available.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

We have been in business for over 6 years and we plan to be in business for a long time in the future.

If you had an unlimited development budget for development, how would you change your site?

Buy more businesses.

If your site got really big, really quickly, would you be able to keep up with the demand?

Absolutley. We have the resources through our technology to keep up with the demand.

What unexpected costs and headaches have you had to deal with?

none.

What has been your biggest challenge?

Growth.

What method has been most successful for promoting your website?

Adwords so far. I want to find other ways though. Word of mouth is the best way to grow.

How has running your website differed from your expectations?

A lot of time.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

I will continue to run it into the future.

What is your website address?

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