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Texas Insurance Provider Interview

By Interviewer at 03/08/08 02:11
Name of your website?

Texas Insurance Provider

Your name?

Oren Massil

Your Location (city, etc)

San Antonio

Please give us a short summary of your website?

Our website has been designed with the average user in mind. Its built to make it as simple as possible for our potential and current client to use.

What inspired you to launch your own website?

I wanted to offer an informative and easy to use website that will allow the user the ability to obtain information as well as an easy to use medium to get insurance quotes from our Agency.

When did you launch your first website, and what was it?

I launched our website in July of 2007.

How did you decide on a name for your website?

Since we deal exclusively in the state of texas I wanted to make it as easy as possible for our potential clients to find insurance solutions.

What makes it different from other, similar offerings?

Its very simple to use. It allows our customers to get our contact info with ease or simply use our online forms to make requests that is of interest to them.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

I want us to stay true to our mission which is to offer great resource on our website for educational purposes as well as generate contacts from people who prefer the internet as their main choice to conduct business.

How does your investment of time and money balance against your success?

Well... Its too early to tell but i am optimistic that our websites easy navigation, simple layout and attractiveness will yield positive results.

If you had an unlimited development budget for development, how would you change your site?

I would have incorporated more tools that can add value to the user by incorporating technology which inproves the communication process with us.

If your site got really big, really quickly, would you be able to keep up with the demand?

Absolutely. I adaquate staff in my agency to handle a good amount of volume however i am always ready to add more to my wonderful staff to meet the customer demands.

What unexpected costs and headaches have you had to deal with?

Learning html :)

What has been your biggest challenge?

Learning html :)

What method has been most successful for promoting your website?

Trying to come up with useful content that would benefit our web users. Making sure to target the right key words helped with our search engines listings as well.

How has running your website differed from your expectations?

I think that its too easrly to tell.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

The site has been running for about 8 months now however I will contiune to run it as long as it adds value to our clients and potential clients.

What is your mission?

Our agency is an organization of customer-driven licensed professionals. We are committed to bringing security, comfort and peace of mind to each customer through well-conceived Insurance and Financial solutions.

What is your website address?

Texas Insurance Provider

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