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1800insuranceCT.com Interview

By Interviewer at 06/26/08 23:36

Name of your website?

1800insuranceCT.com

Your name?

Alstotn J. Balkcom

Your Location (city, etc)

Bridgeport, CT

Please give us a short summary of your website?

We offer health insurance quotes and information for Connecticut residents who do not get health insurance from an employer.

What inspired you to launch your own website?

A need to serve my clients more efficently

When did you launch your first website, and what was it?

2002 LoveTheRates.com

How did you decide on a name for your website?

I have the rights for the 1-800-INSURANce phone number for the state of Connecticut.

What makes your website different from other, similar offerings?

The fact that we specialize in health insurance, are local, work with all Connecticut companies, and the fact that you can talk with an agent with over 20 years of experience.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

To keep the website and continue to have it support my brokerage

How does your investment of time and money balance against your success?

I have a tremendous investment in time in my agency and website, but I love working for myself.

If you had an unlimited development budget for development, how would you change your site?

I'd offer other lines of insurance such as life insurance.

If your site got really big, really quickly, would you be able to keep up with the demand?

Yes, but I would be forced to hire outside of my family. Right now it is just my son and myself.

What unexpected costs and headaches have you had to deal with?

Changing technology

What has been your biggest challenge?

Learning programming.

What method has been most successful for promoting your website?

Getting my site ranked with Google.

How has running your website differed from your expectations?

More time consuming.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

I've had this site since 2003 and will continue to keep it for the forseable future.

What is your website address?

1800insuranceCT.com

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